{"id":3299,"date":"2022-06-01T00:03:06","date_gmt":"2022-05-31T21:03:06","guid":{"rendered":"http:\/\/www.teknolojidergisi.net\/?p=3299"},"modified":"2022-06-01T00:03:08","modified_gmt":"2022-05-31T21:03:08","slug":"lenovo-guclu-performansina-bir-rekor-yili-daha-ekledi","status":"publish","type":"post","link":"https:\/\/www.teknolojidergisi.net\/?p=3299","title":{"rendered":"Lenovo g\u00fc\u00e7l\u00fc performans\u0131na bir rekor y\u0131l\u0131 daha ekledi"},"content":{"rendered":"\n<p><strong><em>Teknoloji devi Lenovo, 2022 y\u0131l\u0131n\u0131n ilk \u00e7eyrek sonu\u00e7lar\u0131yla rekor d\u00fczeyde k\u00e2rl\u0131l\u0131kla, ciroda da tarihi dev de\u011ferler elde etti. Lenovo, \u00fcst \u00fcste ikinci y\u0131l 10 milyar dolarl\u0131k art\u0131\u015fla grup cirosunu 71 milyar dolar\u0131n \u00fczerine \u00e7\u0131kard\u0131. Lenovo\u2019nun y\u0131ll\u0131k net geliri, \u00f6nceki y\u0131la g\u00f6re %72 art\u0131\u015fla 2 milyar dolar d\u00fczeyine ula\u015ft\u0131. Lenovo T\u00fcrkiye de 2022 y\u0131l\u0131n\u0131n ilk \u00e7eyre\u011fini %21 pazar pay\u0131 ile sekt\u00f6rde birinci s\u0131rada kapad\u0131.<\/em><\/strong><\/p>\n\n\n\n<p><strong>Lenovo T\u00fcrkiye\u2019nin \u00fcst \u00fcste rekorlarla y\u00fckselen ba\u015far\u0131s\u0131<\/strong><\/p>\n\n\n\n<p>Son 3 finansal y\u0131lda cirosunu yakla\u015f\u0131k %60 artt\u0131ran Lenovo T\u00fcrkiye, 2022 y\u0131l\u0131n\u0131n ilk \u00e7eyre\u011finde g\u00fc\u00e7l\u00fc bir performans ortaya koyarak IDC sonu\u00e7lar\u0131na g\u00f6re&nbsp;<strong>ilk \u00e7eyre\u011fi %21 pazar pay\u0131 ile birinci s\u0131rada kapad\u0131. Toplam kurumsal PC pazar\u0131nda %35,7, toplam t\u00fcketici PC pazar\u0131nda %12,4,<\/strong>&nbsp;<strong>toplam diz\u00fcst\u00fc bilgisayar pazar\u0131nda %25,9&nbsp;<\/strong>paya sahip olarak y\u0131l\u0131n birinci \u00e7eyre\u011fini tamamlad\u0131. &nbsp;<\/p>\n\n\n\n<p><strong>Global d\u00fczeyde rekor y\u0131l\u0131&nbsp;<\/strong><\/p>\n\n\n\n<p>D\u00fcnyan\u0131n ve T\u00fcrkiye\u2019nin lider teknoloji \u015firketlerinden Lenovo, b\u00fcy\u00fcmesini s\u00fcrd\u00fcr\u00fcrken, \u00fc\u00e7 y\u0131l i\u00e7inde Ar-Ge yat\u0131r\u0131mlar\u0131n\u0131 iki kat\u0131na \u00e7\u0131kar\u0131p ge\u00e7ti\u011fimiz y\u0131la g\u00f6re %43 art\u0131\u015fla 2 milyar dolara ula\u015ft\u0131rd\u0131.<\/p>\n\n\n\n<p>T\u00fcm d\u00fcnyada dijital ve ak\u0131ll\u0131 d\u00f6n\u00fc\u015f\u00fcm s\u00fcreci h\u0131zla devam ederken, grup i\u00e7in g\u00fc\u00e7l\u00fc b\u00fcy\u00fcme f\u0131rsatlar\u0131n\u0131 da beraberinde getiriyor.<\/p>\n\n\n\n<p><strong>Lenovo CEO\u2019su ve Y\u00f6netim Kurulu Ba\u015fkan\u0131 Yang Yuanqing<\/strong>,&nbsp;rekor sonu\u00e7lar hakk\u0131nda \u015f\u00f6yle konu\u015ftu:<\/p>\n\n\n\n<p>&#8220;<strong><em>Ge\u00e7en y\u0131l t\u00fcm d\u00fcnya i\u00e7in zor bir y\u0131l olsa da k\u00fcresel dijital ve ak\u0131ll\u0131 d\u00f6n\u00fc\u015f\u00fcm\u00fcn h\u0131z kazanmas\u0131yla Lenovo k\u00e2r ve ciro y\u00f6n\u00fcnden rekor bir y\u0131l ortaya koydu. Y\u0131l\u0131n tamam\u0131nda t\u00fcm ana i\u015f gruplar\u0131m\u0131z k\u00e2rl\u0131l\u0131\u011f\u0131n\u0131 korurken, b\u00fcy\u00fcmemizin yeni lokomotifleri SSG (\u00c7\u00f6z\u00fcmler ve Hizmetler Grubu), ISG (Altyap\u0131 \u00c7\u00f6z\u00fcmleri Grubu) ve Mobil Cihazlar Grubu g\u00fc\u00e7l\u00fc bir ivme ortaya koyuyor. Bu f\u0131rsat penceresini de\u011ferlendirerek Ar-Ge yat\u0131r\u0131mlar\u0131m\u0131z\u0131 iki kat\u0131na \u00e7\u0131karmay\u0131, hizmet odakl\u0131 d\u00f6n\u00fc\u015f\u00fcme \u00f6nc\u00fcl\u00fck etmeyi, ESG (\u00c7evresel, Sosyal ve Y\u00f6neti\u015fim) hedeflerimizi hayata ge\u00e7irmeyi ve \u015firketi yeni ufuklara ta\u015f\u0131mak i\u00e7in esnek ve g\u00fc\u00e7l\u00fc olmay\u0131 s\u00fcrd\u00fcrmeyi hedefliyoruz.&#8221;<\/em><\/strong><\/p>\n\n\n\n<p><strong>\u00c7\u00f6z\u00fcmler ve Hizmetler Grubu (SSG) ile g\u00fc\u00e7l\u00fc b\u00fcy\u00fcme<\/strong><\/p>\n\n\n\n<p><strong>Lenovo globalde \u00c7\u00f6z\u00fcmler ve Hizmetler Grubu ile&nbsp;<\/strong>g\u00fc\u00e7l\u00fc b\u00fcy\u00fcme ve y\u00fcksek k\u00e2r marjlar\u0131 sa\u011flayarak grubun&nbsp;<strong>genel k\u00e2rl\u0131l\u0131\u011f\u0131n\u0131 art\u0131r\u0131yor.&nbsp;<\/strong>Hibrit \u00e7al\u0131\u015fma modeliyle, dijital i\u015f yeri hizmetlerine olan talebin 2025 y\u0131l\u0131na kadar 93 milyar dolara ula\u015fmas\u0131 bekleniyor. Bununla birlikte, yap\u0131lan ara\u015ft\u0131rmalar, CIO (Bilgi Sistemleri Grubu Ba\u015fkan\u0131) g\u00f6revini \u00fcstlenenlerin %90&#8217;\u0131ndan fazlas\u0131n\u0131n hizmet olarak sunulan \u00e7\u00f6z\u00fcmlere ge\u00e7me konusunda istekli oldu\u011funu ortaya koyuyor.<\/p>\n\n\n\n<p>Ge\u00e7ti\u011fimiz y\u0131l SSG y\u00fcksek k\u00e2rl\u0131l\u0131k ve y\u00fcksek b\u00fcy\u00fcme sa\u011flarken, ciro bir \u00f6nceki y\u0131la g\u00f6re yakla\u015f\u0131k %30&#8217;luk bir art\u0131\u015fla t\u00fcm zamanlar\u0131n en y\u00fcksek de\u011feri olan 5,4 milyar dolara ula\u015ft\u0131. Faaliyet k\u00e2r\u0131 %22 olarak ger\u00e7ekle\u015fti. T\u00fcm segmentlerde \u00e7ift haneli g\u00fc\u00e7l\u00fc b\u00fcy\u00fcme oranlar\u0131 elde edilirken, \u00f6zellikle y\u00f6netilen hizmetlerde TruScale hizmet olarak sunulan \u00e7\u00f6z\u00fcm faaliyetlerinde bir \u00f6nceki y\u0131la g\u00f6re %60&#8217;tan fazla ciro art\u0131\u015f\u0131 sa\u011fland\u0131. Dikey \u00e7\u00f6z\u00fcmler bir \u00f6nceki y\u0131la g\u00f6re iki kattan fazla&nbsp;<\/p>\n\n\n\n<p><strong>Altyap\u0131 \u00c7\u00f6z\u00fcmleri Grubu (ISG) ile y\u00fcksek k\u00e2rl\u0131l\u0131k ve rekor d\u00fczeyde ciro<\/strong><\/p>\n\n\n\n<p>Lenovo Altyap\u0131 \u00c7\u00f6z\u00fcmler Grubu (ISG), bir \u00f6nceki y\u0131la g\u00f6re %13&#8217;ten fazla art\u0131\u015fla 7 milyar dolar gibi rekor bir ciro elde edip y\u0131l\u0131n tamam\u0131nda k\u00e2rl\u0131l\u0131\u011f\u0131n\u0131 koruyarak \u00f6nemli bir d\u00f6n\u00fcm noktas\u0131na ula\u015ft\u0131. 2025 y\u0131l\u0131na kadar veri merkezi pazar\u0131n\u0131n tek ba\u015f\u0131na 183 milyar dolara ula\u015fmas\u0131 bekleniyor. U\u00e7 nokta altyap\u0131s\u0131n\u0131n 41 milyar dolar, hibrit bulut pazar\u0131n\u0131n ise 120 milyar dolar seviyesini a\u015fmas\u0131 \u00f6ng\u00f6r\u00fcl\u00fcyor. Veri \u00fcretiminin 2025 y\u0131l\u0131na kadar ikiye katlanmas\u0131 beklenirken, veri i\u015fleme ve depolama alan\u0131nda yeni f\u0131rsatlar b\u00fcy\u00fcmeye devam edecek. Depolama, yaz\u0131l\u0131m, hizmetler ve HPC gibi y\u00fcksek de\u011ferli i\u015f gruplar\u0131n\u0131n t\u00fcm par\u00e7alar\u0131 ayr\u0131 ayr\u0131 ciro rekoru k\u0131rd\u0131.<\/p>\n\n\n\n<p><strong>Ak\u0131ll\u0131 Cihazlar Grubu (IDG) ile ciro rekoru<\/strong><\/p>\n\n\n\n<p>Ak\u0131ll\u0131 cihaz pazar\u0131, hibrit \u00e7al\u0131\u015fman\u0131n yeni normalinden faydalanmaya devam ediyor. T\u00fcketici bilgisayar\u0131 talebi k\u0131sa vadede yava\u015flayabilecek olsa da ticari talep y\u00fcksek seyretmeyi s\u00fcrd\u00fcr\u00fcyor. IoT (Nesnelerin internet) u\u00e7 nokta sat\u0131\u015flar\u0131n\u0131n 2025&#8217;te 2,3 milyar dolara ula\u015fmas\u0131, ak\u0131ll\u0131 i\u015f birli\u011fi pazar\u0131n\u0131n ise 2025 y\u0131l\u0131na kadar 80 milyar dolar\u0131 ge\u00e7mesi bekleniyor.<\/p>\n\n\n\n<p>Lenovo taraf\u0131nda ise Ak\u0131ll\u0131 Cihazlar Grubu cirosu \u00f6nceki y\u0131la g\u00f6re %18 art\u0131\u015fla 60 milyar dolar\u0131 ge\u00e7erken, k\u00e2rl\u0131l\u0131k \u00f6nceki y\u0131la g\u00f6re yakla\u015f\u0131k 1 milyar dolar art\u0131\u015f g\u00f6sterdi. T\u00fcm premium segmentlerde \u00f6nceki y\u0131la g\u00f6re %30&#8217;dan fazla ciro art\u0131\u015f\u0131 sa\u011flan\u0131rken, bilgisayarlar 1. s\u0131radaki yerini korudu.<\/p>\n\n\n\n<p><strong>D\u00f6rd\u00fcnc\u00fc \u00c7eyrek Performans\u0131<\/strong><\/p>\n\n\n\n<p>D\u00f6rd\u00fcnc\u00fc \u00e7eyrek net gelirinde \u00f6nceki y\u0131la g\u00f6re %50&#8217;nin \u00fcst\u00fcnde art\u0131\u015f sa\u011flan\u0131rken, \u00f6nceki y\u0131la g\u00f6re yakla\u015f\u0131k %7 art\u0131\u015fla 16,7 milyar dolar ciro elde edilerek, \u00fc\u00e7 i\u015f grubu da \u015firketin k\u00e2rl\u0131 b\u00fcy\u00fcmesine katk\u0131 sa\u011flad\u0131.&nbsp;<\/p>\n\n\n\n<p>&nbsp;G<strong>elece\u011fe yat\u0131r\u0131m<\/strong><\/p>\n\n\n\n<p>Lenovo yak\u0131n zamanda, Ara\u015ft\u0131rma ve Geli\u015ftirme yat\u0131r\u0131mlar\u0131n\u0131 iki kat\u0131na \u00e7\u0131karma taahh\u00fcd\u00fcn\u00fcn bir par\u00e7as\u0131 olarak \u00f6n\u00fcm\u00fczdeki \u00fc\u00e7 y\u0131lda d\u00fcnya genelinde 12.000 Ar-Ge \u00e7al\u0131\u015fan\u0131 i\u015fe almay\u0131 i\u00e7eren iddial\u0131 bir vizyon belirledi. Ar-Ge yat\u0131r\u0131mlar\u0131 ge\u00e7en y\u0131l bir \u00f6nceki y\u0131la g\u00f6re %43 art\u0131\u015fla 2 milyar dolar\u0131n \u00fcst\u00fcnde tarihi bir zirveye ula\u015ft\u0131. Ar-Ge \u00e7al\u0131\u015fan\u0131 say\u0131s\u0131 \u00f6nceki y\u0131l\u0131n ayn\u0131 d\u00f6nemine g\u00f6re %48 artarak 15.000&#8217;i ge\u00e7erken, \u015fu anda \u015firketin her be\u015f \u00e7al\u0131\u015fan\u0131ndan biri Ar-Ge alan\u0131nda \u00e7al\u0131\u015f\u0131yor.&nbsp;<\/p>\n\n\n\n<p><strong>Karbon emisyonunda net s\u0131f\u0131r vizyonu<\/strong><\/p>\n\n\n\n<p>2020 emisyon azaltma hedeflerini planlanandan bir y\u0131l \u00f6nce geride b\u0131rakan Lenovo, 2050 y\u0131l\u0131na kadar net s\u0131f\u0131ra ula\u015fma vizyonu i\u00e7in \u201cBilime Dayal\u0131 Hedefler Giri\u015fimi\u201d ile i\u015f birli\u011fi i\u00e7inde kararl\u0131l\u0131kla \u00e7al\u0131\u015f\u0131yor. Lenovo 2008 y\u0131l\u0131ndan bu yana, \u00e7al\u0131\u015fmalar\u0131n\u0131 ve hedeflerini iklim de\u011fi\u015fikli\u011fini en aza indirme, d\u00f6ng\u00fcsel ekonomi ve s\u00fcrd\u00fcr\u00fclebilir malzemeler gibi s\u00fcrd\u00fcr\u00fclebilirlik konular\u0131 \u00e7evresinde olu\u015fturmay\u0131 i\u00e7eren s\u00fcrd\u00fcr\u00fclebilirlik raporlar\u0131 yay\u0131nl\u0131yor. Net s\u0131f\u0131r vizyonuna ek olarak Lenovo, 2025 y\u0131l\u0131na kadar sosyal sorumluluk programlar\u0131 ve i\u015f birlikleri kapsam\u0131nda 15 milyon ki\u015finin ya\u015fam\u0131nda olumlu etki yaratmay\u0131 ama\u00e7l\u0131yor. \u015eirketin sosyal sorumluluk kolu Lenovo Vakf\u0131, dezavantajl\u0131 gruplara teknoloji eri\u015fimi ve STEM e\u011fitimiyle g\u00fc\u00e7 vererek, \u015firketin herkes i\u00e7in daha ak\u0131ll\u0131 teknoloji hedefini hayata ge\u00e7iriyor.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Teknoloji devi Lenovo, 2022 y\u0131l\u0131n\u0131n ilk \u00e7eyrek sonu\u00e7lar\u0131yla rekor d\u00fczeyde k\u00e2rl\u0131l\u0131kla, ciroda da tarihi dev de\u011ferler elde etti. Lenovo, \u00fcst \u00fcste ikinci y\u0131l 10 milyar dolarl\u0131k art\u0131\u015fla grup cirosunu 71 milyar dolar\u0131n \u00fczerine \u00e7\u0131kard\u0131. Lenovo\u2019nun y\u0131ll\u0131k net geliri, \u00f6nceki y\u0131la g\u00f6re %72 art\u0131\u015fla 2 milyar dolar d\u00fczeyine ula\u015ft\u0131. Lenovo T\u00fcrkiye de 2022 y\u0131l\u0131n\u0131n ilk \u00e7eyre\u011fini %21 pazar pay\u0131 ile sekt\u00f6rde birinci s\u0131rada kapad\u0131. Lenovo T\u00fcrkiye\u2019nin \u00fcst \u00fcste rekorlarla y\u00fckselen ba\u015far\u0131s\u0131 Son 3 finansal y\u0131lda cirosunu yakla\u015f\u0131k %60 artt\u0131ran Lenovo T\u00fcrkiye, 2022 y\u0131l\u0131n\u0131n ilk \u00e7eyre\u011finde g\u00fc\u00e7l\u00fc bir performans ortaya koyarak IDC sonu\u00e7lar\u0131na g\u00f6re&nbsp;ilk \u00e7eyre\u011fi %21 pazar pay\u0131 ile birinci s\u0131rada kapad\u0131.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-3299","post","type-post","status-publish","format-standard","hentry","category-donanim"],"_links":{"self":[{"href":"https:\/\/www.teknolojidergisi.net\/index.php?rest_route=\/wp\/v2\/posts\/3299"}],"collection":[{"href":"https:\/\/www.teknolojidergisi.net\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.teknolojidergisi.net\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.teknolojidergisi.net\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.teknolojidergisi.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3299"}],"version-history":[{"count":1,"href":"https:\/\/www.teknolojidergisi.net\/index.php?rest_route=\/wp\/v2\/posts\/3299\/revisions"}],"predecessor-version":[{"id":3300,"href":"https:\/\/www.teknolojidergisi.net\/index.php?rest_route=\/wp\/v2\/posts\/3299\/revisions\/3300"}],"wp:attachment":[{"href":"https:\/\/www.teknolojidergisi.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3299"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.teknolojidergisi.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3299"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.teknolojidergisi.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3299"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}