{"id":8169,"date":"2026-01-30T22:14:55","date_gmt":"2026-01-30T19:14:55","guid":{"rendered":"https:\/\/www.teknolojidergisi.net\/?p=8169"},"modified":"2026-01-30T22:14:57","modified_gmt":"2026-01-30T19:14:57","slug":"honor-cin-disi-pazarlarda-en-guclu-buyumeyi-gosteren-akilli-telefon-markasi-oldu","status":"publish","type":"post","link":"https:\/\/www.teknolojidergisi.net\/?p=8169","title":{"rendered":"HONOR, \u00c7in D\u0131\u015f\u0131 Pazarlarda En G\u00fc\u00e7l\u00fc B\u00fcy\u00fcmeyi G\u00f6steren Ak\u0131ll\u0131 Telefon Markas\u0131 Oldu"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\"><strong>HONOR, \u00c7in\u2019deki pazar g\u00fcc\u00fcn\u00fc k\u00fcresel pazarlara ta\u015f\u0131yarak ak\u0131ll\u0131 telefon sevkiyatlar\u0131n\u0131 %55 art\u0131rd\u0131. Marka, bu performans\u0131yla d\u00fcnya \u00e7ap\u0131nda ilk 10 ak\u0131ll\u0131 telefon markas\u0131 aras\u0131nda en g\u00fc\u00e7l\u00fc b\u00fcy\u00fcmeyi g\u00f6steren marka olmay\u0131 ba\u015fard\u0131.<\/strong><\/h3>\n\n\n\n<p>K\u00fcresel \u00f6l\u00e7ekte teknoloji ve telekom pazarlar\u0131na y\u00f6nelik analizler sunan ba\u011f\u0131ms\u0131z ara\u015ft\u0131rma \u015firketi Omdia taraf\u0131ndan yay\u0131mlanan ara\u015ft\u0131rmaya g\u00f6re, HONOR 2025\u2019in ilk \u00fc\u00e7 \u00e7eyre\u011finde \u00c7in harici pazarlarda ak\u0131ll\u0131 telefon sevkiyatlar\u0131n\u0131 y\u0131ll\u0131k %55 art\u0131rd\u0131. Bu performans, HONOR\u2019u k\u00fcresel \u00f6l\u00e7ekte ilk 10 ak\u0131ll\u0131 telefon \u00fcreticisi aras\u0131nda \u00c7in d\u0131\u015f\u0131 pazarlarda en g\u00fc\u00e7l\u00fc b\u00fcy\u00fcmeyi g\u00f6steren marka konumuna ta\u015f\u0131rken, uluslararas\u0131 pazarlar\u0131n markan\u0131n k\u00fcresel i\u015f performans\u0131ndaki artan \u00f6nemini de ortaya koydu.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>K\u00fcresel d\u00f6n\u00fc\u015f\u00fcm\u00fcn T\u00fcrkiye pazar\u0131na yans\u0131mas\u0131<\/strong><\/h3>\n\n\n\n<p>\u00c7in d\u0131\u015f\u0131 pazarlarda elde edilen bu g\u00fc\u00e7l\u00fc b\u00fcy\u00fcme ivmesi, HONOR\u2019un T\u00fcrkiye pazar\u0131ndaki performans\u0131na da do\u011frudan yans\u0131d\u0131. 2025 y\u0131l\u0131, HONOR i\u00e7in T\u00fcrkiye\u2019de hem ticari b\u00fcy\u00fcmenin hem de marka alg\u0131s\u0131n\u0131n g\u00fc\u00e7lendi\u011fi \u00f6nemli bir d\u00f6n\u00fcm noktas\u0131 oldu. Sat\u0131\u015f kanallar\u0131n\u0131 geni\u015fleterek perakende g\u00fcc\u00fcn\u00fc art\u0131ran marka; Hepsiburada\u2019n\u0131n yan\u0131 s\u0131ra Vatan Bilgisayar ve Teknosa\u2019daki artan varl\u0131\u011f\u0131yla t\u00fcketicilere daha geni\u015f bir eri\u015fim sundu. 2025\u2019in haziran ay\u0131nda piyasaya sunulan HONOR 400, fiyat-performans oran\u0131yla fark yarat\u0131rken; tablet pazar\u0131ndaki rekabet\u00e7i \u00fcr\u00fcnler de HONOR\u2019un T\u00fcrkiye pazar\u0131ndaki g\u00fcc\u00fcn\u00fc art\u0131rd\u0131.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>T\u00fcrkiye\u2019de ak\u0131ll\u0131 telefon ve tablet kategorilerinde g\u00fc\u00e7l\u00fc b\u00fcy\u00fcme<\/strong><\/h3>\n\n\n\n<p>HONOR, 2025 y\u0131l\u0131 boyunca T\u00fcrkiye\u2019de ak\u0131ll\u0131 telefon kategorisinde bir \u00f6nceki y\u0131la k\u0131yasla %100 b\u00fcy\u00fcme kaydetti. Bu d\u00f6nemde marka, Hepsiburada\u2019da Android ak\u0131ll\u0131 telefonlar tek \u00fcr\u00fcn s\u0131ralamas\u0131nda ikinci s\u0131raya y\u00fckselirken; Vatan Bilgisayar ve Teknosa kanallar\u0131nda 22.999 TL \u2013 35.999 TL fiyat aral\u0131\u011f\u0131ndaki Android telefon sat\u0131\u015flar\u0131nda da ikinci s\u0131rada konumland\u0131.<\/p>\n\n\n\n<p>Tablet kategorisi ise HONOR\u2019un T\u00fcrkiye\u2019de \u00f6ne \u00e7\u0131kt\u0131\u011f\u0131 bir di\u011fer alan oldu. Marka, tablet sat\u0131\u015f hacmini 2024 y\u0131l\u0131na k\u0131yasla %100 art\u0131rarak 2025 y\u0131l\u0131nda Android tablet pazar\u0131nda ilk \u00fc\u00e7 marka aras\u0131na girdi ve bu segmentteki g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc \u00f6nemli \u00f6l\u00e7\u00fcde g\u00fc\u00e7lendirdi.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2026\u2019ya bak\u0131\u015f: Daha entegre bir ak\u0131ll\u0131 ekosistem<\/strong><\/h3>\n\n\n\n<p>HONOR, 2026 y\u0131l\u0131nda daha ba\u011flant\u0131l\u0131, daha b\u00fct\u00fcnc\u00fcl ve kullan\u0131c\u0131 odakl\u0131 bir ak\u0131ll\u0131 ekosistem vizyonuyla yoluna devam etmeyi hedefliyor. Bu kapsamda Magic8 Pro ve Magic V6 gibi amiral gemisi ak\u0131ll\u0131 telefon modellerinin yan\u0131 s\u0131ra, HONOR 600 serisiyle orta\u2013\u00fcst segmentte g\u00fc\u00e7l\u00fc bir kullan\u0131c\u0131 deneyimi sunulmas\u0131 planlan\u0131yor. Ak\u0131ll\u0131 telefon portf\u00f6y\u00fcn\u00fc tamamlayan Watch 5 ve Earbuds 4 gibi giyilebilir \u00fcr\u00fcnler ile Pad X8b tablet modeli ise \u00e7oklu cihaz senaryolar\u0131nda kesintisiz deneyimi destekleyen ekosistemin temel par\u00e7alar\u0131 aras\u0131nda konumlan\u0131yor. HONOR\u2019un 2026 stratejisi; cihazlar aras\u0131 entegrasyonu g\u00fc\u00e7lendiren, g\u00fcnl\u00fck kullan\u0131m al\u0131\u015fkanl\u0131klar\u0131na uyum sa\u011flayan ve kullan\u0131c\u0131 deneyimini merkeze alan bir ekosistem yakla\u015f\u0131m\u0131 \u00fczerine in\u015fa ediliyor.<\/p>\n\n\n\n<p>Kaynak: https:\/\/omdia.tech.informa.com\/om143052\/honor-expands-overseas-in-2025-scale-portfolio-and-regional-dynamics<\/p>\n","protected":false},"excerpt":{"rendered":"<p>HONOR, \u00c7in\u2019deki pazar g\u00fcc\u00fcn\u00fc k\u00fcresel pazarlara ta\u015f\u0131yarak ak\u0131ll\u0131 telefon sevkiyatlar\u0131n\u0131 %55 art\u0131rd\u0131. Marka, bu performans\u0131yla d\u00fcnya \u00e7ap\u0131nda ilk 10 ak\u0131ll\u0131 telefon markas\u0131 aras\u0131nda en g\u00fc\u00e7l\u00fc b\u00fcy\u00fcmeyi g\u00f6steren marka olmay\u0131 ba\u015fard\u0131. K\u00fcresel \u00f6l\u00e7ekte teknoloji ve telekom pazarlar\u0131na y\u00f6nelik analizler sunan ba\u011f\u0131ms\u0131z ara\u015ft\u0131rma \u015firketi Omdia taraf\u0131ndan yay\u0131mlanan ara\u015ft\u0131rmaya g\u00f6re, HONOR 2025\u2019in ilk \u00fc\u00e7 \u00e7eyre\u011finde \u00c7in harici pazarlarda ak\u0131ll\u0131 telefon sevkiyatlar\u0131n\u0131 y\u0131ll\u0131k %55 art\u0131rd\u0131. Bu performans, HONOR\u2019u k\u00fcresel \u00f6l\u00e7ekte ilk 10 ak\u0131ll\u0131 telefon \u00fcreticisi aras\u0131nda \u00c7in d\u0131\u015f\u0131 pazarlarda en g\u00fc\u00e7l\u00fc b\u00fcy\u00fcmeyi g\u00f6steren marka konumuna ta\u015f\u0131rken, uluslararas\u0131 pazarlar\u0131n markan\u0131n k\u00fcresel i\u015f performans\u0131ndaki artan \u00f6nemini de ortaya koydu. K\u00fcresel d\u00f6n\u00fc\u015f\u00fcm\u00fcn T\u00fcrkiye pazar\u0131na yans\u0131mas\u0131 \u00c7in d\u0131\u015f\u0131<\/p>\n","protected":false},"author":3,"featured_media":6954,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-8169","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-donanim"],"_links":{"self":[{"href":"https:\/\/www.teknolojidergisi.net\/index.php?rest_route=\/wp\/v2\/posts\/8169"}],"collection":[{"href":"https:\/\/www.teknolojidergisi.net\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.teknolojidergisi.net\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.teknolojidergisi.net\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.teknolojidergisi.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8169"}],"version-history":[{"count":1,"href":"https:\/\/www.teknolojidergisi.net\/index.php?rest_route=\/wp\/v2\/posts\/8169\/revisions"}],"predecessor-version":[{"id":8170,"href":"https:\/\/www.teknolojidergisi.net\/index.php?rest_route=\/wp\/v2\/posts\/8169\/revisions\/8170"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.teknolojidergisi.net\/index.php?rest_route=\/wp\/v2\/media\/6954"}],"wp:attachment":[{"href":"https:\/\/www.teknolojidergisi.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8169"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.teknolojidergisi.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8169"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.teknolojidergisi.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8169"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}